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Built by a D2C founder — for D2C founders

Your store, built the way
someone who's done it
actually would.

I built a premium D2C brand from nothing — 10,000+ orders, ₹0 in funding, no experience. Now I help other founders skip the expensive mistakes and launch faster.

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0 Orders fulfilled
₹450–15K+ Price range products sold
₹1Cr+ Sales generated within 365 days
1 Founder.

Agencies sell strategy.
I've lived it.

Every consultant in this space has either never sold a product themselves or runs a 20-person agency that charges ₹5L+. I'm a founder who built a real premium D2C brand — from domain registration to 10,000 orders — completely alone. That's the only credential that matters.

"Most founders pay three agencies and still can't figure out why their store isn't converting. I've been that founder. Now I fix it."

— The founder behind Onliniq

Real Meta Ads experience

Not certified theory. I manage live campaigns daily with real ROAS accountability — CBO architecture, creative strategy, retargeting, ASC.

Google full-stack operator

PMax, tROAS, Merchant Center, auction insights, negative keyword strategy — all running live on a real brand every single day.

Shipping & packaging mastery

I ship fragile, heavy products profitably. Dimensional weight tricks, courier comparison, damage claim processes — from direct experience.

Zero agency markup

You work directly with the person who does the work. No account managers, no juniors, no pitch decks with logos of brands I've never touched.

The brand I built from nothing

Not a case study I was hired to write. A brand I actually built and still run.

Live case study

A premium Indian D2C brand — built solo on WooCommerce

300+ SKUs across multiple curated collections. Products priced from ₹450 to ₹15,000+. Every system you need for a functioning D2C brand — built, tested, and optimised by one person.

Meta Ads with a structured 3-campaign architecture. Google PMax with tROAS optimisation. GoKwik checkout with COD prominently surfaced. 4+ shipping aggregators connected. Complete trust signal architecture on WooCommerce. Instagram scaled from zero. This is the exact playbook I'll build for your brand.

WooCommerce Meta Ads Google PMax GoKwik Shipping Aggregator Instagram Hostinger 300+ SKUs
10,000+
Total orders fulfilled
₹450 → ₹15,000+
Product price range
WooCommerce + Hostinger
Same stack I'll build for you
1 founder. Day 1 to today.
No team, no VC, no shortcuts

Pick where you are.
I'll meet you there.

Three clear packages. Fixed scope. No vague retainers that drain your budget without deliverables.

Tier 1
The Launch Pack
₹25,000 – ₹50,000 $449 – $799 one-time project fee
  • WooCommerce store setup
  • GoKwik / Razorpay and more checkout with COD surfaced
  • Shipping aggregator integration (Shiprocket / Rapidshyp / Shipyaari / Velocity and more)
  • Google Merchant Center connected & feed configured
  • Meta Commerce Manager connected
  • Trust signals, FAQ schema & basic on-page SEO
  • Loom walkthrough handoff — no dependency created
  • Premium WooCommerce theme setup (client purchases license separately)
Enquire
Tier 3
The Operator Retainer
₹40,000 – ₹60,000 $599 – $999 per month
  • Ongoing Meta + Google campaign management
  • Monthly CRO improvements & A/B testing
  • Content briefs for creatives & Instagram
  • Priority troubleshooting — 24hr response
  • Capped at 3–4 clients. You get real attention.
  • Direct WhatsApp line to me personally
  • Monthly performance review call
Apply
Individual add-ons — no full package needed
WooCommerce error fix
₹2,000–5,000$25–$60
Plugin conflicts, checkout bugs, payment errors
COD checkout audit
₹3,000$36
Fix COD visibility and ATC-to-purchase leakage
Shipping cost report
₹5,000$60
Dimensional weight optimisation, courier comparison
Packaging brief
₹4,000$48
Right box sizes & inserts to protect your margins
Brand audit + naming
₹8,000$96
Positioning, tone, naming strategy for new brands

Everything I actually cover

The complete operational surface of a profitable Indian D2C brand — not a partial slice of it.

WooCommerce setup & troubleshooting
Google Merchant Center & PMax ads
Meta Ads campaigns & creative strategy
Multiple shipping aggregator integrations
Packaging to reduce shipping costs
Fragile item shipping & protection
Premium D2C brand building
COD + Partial COD + prepaid checkout optimisation
Product pricing & catalogue strategy
WhatsApp & AiSensy automation & integration
AI product photography & image generation
Abandoned cart recovery (in-house tool)
Custom warehouse management system
Packaging dashboard & optimiser
Instagram carousels & post generation
Email marketing setup

How we work together

Transparent, structured, always with a clear deliverable at every step.

01

Free 30-min discovery call

Your product, where you are, what you've tried, what you need. No pitch deck. Just an honest conversation about whether I can help.

02

Scope & fixed-price proposal

Within 24 hours — a clear scope, timeline, and fixed price. No vague retainer language. You know exactly what you're buying.

03

Execution with full visibility

Weekly updates, shared docs, direct WhatsApp. You see exactly what I'm doing and why — no black boxes ever.

04

Handoff & training

I don't create dependency. Every deliverable comes with a Loom walkthrough so you can run it yourself — or confidently hire someone to maintain it.

What clients say

"We had a WooCommerce store that looked fine but wasn't converting. Within 2 weeks everything changed — Partial COD is working properly, shipping aggregator is connected, and our Meta ads are finally profitable."

RK
Rahul K.
Home décor D2C brand, Delhi

"The shipping packaging advice alone saved us ₹18/order. Across 1,500 monthly orders that's ₹27,000 a month. The setup fee paid for itself in under 60 days."

PS
Priya S.
Handcraft jewellery brand, Jaipur

"I'd spoken to 3 agencies before this. They all wanted ₹80,000 just to 'audit' my brand. Here I paid a fraction of that and got everything actually built."

AM
Aditya M.
Skincare D2C brand, Bengaluru

The D2C Launch Checklist

47 things to do before your first order. GST to Merchant Center to COD setup to your first Meta campaign — the complete pre-launch checklist I wish I had.

WooCommerce config Merchant Center COD setup Meta pixel GST compliance Shipping partners
No spam. One email, one PDF. Unsubscribe anytime.

Common questions

Do you work with brands that aren't on WooCommerce?
My core expertise is WooCommerce. If you're on WooCommerce or planning to be, I'm your person. For Shopify I can advise on basics but won't take your money for something I'm not the strongest at.
Can you help if I sell fragile or heavy products?
This is a speciality. I ship premium fragile products daily. Packaging, courier selection, insurance, damage claim processes, dimensional weight calculations — from direct experience. Knowledge you can't find in a YouTube tutorial.
How many clients do you take at a time?
For the Operator Retainer I cap at 3–4 clients total. For one-time packages I have more availability, but I won't overcommit. You'll know if my calendar is full before you pay anything.
Do you actually do the work, or just advise?
I do the work. WooCommerce setup, ad campaigns, aggregator integration, trust signals — all executed, not just advised. Consulting means you pay for advice you still execute. You're paying me to get it done.
What's the turnaround for a full store setup?
Launch Pack: 7–10 working days. Growth Sprint: 3–4 weeks. Depends on how quickly you share brand assets, product info, and account credentials.
Do you offer payment in parts?
Yes. Packages above ₹20,000: 50% upfront, 50% on delivery. Discuss during the discovery call.
I'm based outside India. Can you still help?
Yes. Everything is done remotely. Discovery calls via WhatsApp or Google Meet. I work with founders internationally building India D2C brands.

Ready to stop guessing
and start selling?

Book a free 30-minute call. No pitch, no pressure — just an honest conversation.